How we work with you
Our structured development process ensures that you get the web site structure, features and services you and your customers or members needs

We develop web sites, large and small, for our clients: from small businesses and non-profits to large member organizations.

• For clients with larger sites, we specialize in content management systems that give you the ability to easily update and manage your web site--no special software or skills required--effectively handing you the keys to control of your web site, without costly ongoing technical and design management.
• For clients with smaller web sites--and smaller budgets--who still want to manage their own sites, we create sites using cascading style sheets, then train clients in the basics of updating with Dreamweaver CS3, an html editing program.
• For clients who want us to handle all updates and management of the site, we provide reasonable rates on the regular writing, editing, design and content updating required of an active site. A good example of this type of service is our work for the Northeast Organic Dairy Producers Alliance (NODPA). We update their site weekly with events, news, classified ads, profiles, feature stories and more.

Examples of larger content management driven sites:

• Locally, the Won Institute has a very deep site updately weekly by the staff using our content management system. The site has given them the ability to effectively serve a wide variety of constituencies--including educational accrediting agencies who were impressed with the ease of access to essential documentation.
• Nationally, the Organic Trade Association manages and updates a site we designed and built for them
  --HowToGoOrganic.Com. They add content almost daily to this massive resource database using a custom-built database and admin area we developed for them.

Examples of smaller web sites managed using Dreamweaver

• LocalFoodPhilly.Com is a site managed by the Fair Food Project of White Dog Community enterprises. While the site has a fairly extensive database of local farms and businesses, it can be managed and updated easily using Dreamweaver.
• A wide variety of new sites managed using Dreamweaver are currently in development. More info soon.

Our Web Development Process

Anyone can slap a set of web pages on the internet. Few can create a web site that is an effective extension of your business or organizational mission—and a critical part of your outreach and service to clients, customers or members.

• We help you come up with the right voice, style and approach to meeting the needs of your community or customer base on the web.
• We help you organize your information and services in a way that is easy and intuitive for visitors to access and use.
• We help you select the appropriate tools and services you need to engage creatively and effectively with your customers, clients, members or target audience.

How do we do that?

• It starts with initial interviews to gather information and insight so that we can help you clarify your goals and desired outcomes for the web site.
• We follow with a recommendation or concept document that includes a recommended set of features, some indication of the proposed structure for the web site, a detailed estimate of costs, and a timeline for completion.
• Once there is agreement on the scope of the web site, a web site name and domain name are agreed upon and registered. Initial mock-ups are designed showing the proposed structure, navigation, look and feel of the site. These are revised and refined based on your feedback.
• Next, site development begins, including development of all agreed upon tools and features. Reviews are structured into the process.
• Training is provided in use of the content management system, web editor or other tools, such as email newsletters.

What we bring to you

Our long experience as writers and editors guarantees engaging and compelling content and effective outreach.

Our robust suite of available online tools and services allows us to help you choose the features that best serve your needs:

• Dynamic community building tools: email newsletters, classifieds, discussion forums, event calendars, blogs ...
• Member services: online donations, searchable resource and contact directories, online surveys, member-only areas.
• E-commerce and online transactions: CSA sign-up, event registration, shopping cart services.

For a detailed chart of all our online tools, click here.